Protect retail staff, customers, and assets with
Real-time incident intelligence
RapidSOS connects your stores directly to the world’s largest safety network—giving your security teams and 911 the clarity to act faster.
Trusted by global corporate security, from Fortune 500s to logistics
The Problem
Retail is digitally smart. Emergency response is still analog.
Your stores are equipped with AI cameras, analytics platforms, weapon detection, and LP teams. But when a real incident escalates — a weapon is detected, a panic button is triggered, a 911 call is placed — the handoff to public safety is still a 10-digit phone call, a verbal description, and manual data entry.
That gap costs time. Time costs lives, revenue, and brand trust.
The Numbers
$132B in annual retail shrink losses
93% increase in shoplifting since 2019
300+ worker fatalities in retail in 2024
9% same-store sales impact sustained for 12 weeks after a violent incident
RapidSOS HARMONY AI
Unified intelligence for every aisle
RapidSOS connects your store’s security tech directly to 23,500+ public safety agencies. Powered by Harmony AI, we deliver the exact location and context needed to move from a fragmented status quo to a coordinated, life-saving response.
Scalable safety solutions for the modern storefront
Solution
Digital emergency escalation
RapidSOS links your security operations directly to the world’s largest safety network. By unifying your GSOCs security system and 911 data into a single operating picture, we empower your GSOC to escalate digitally, and provide responders with the intelligence needed to protect your people and assets.
How it works: digital emergency escalation
Detection
Onsite security cameras or sensors detect a burglary in progress.
GSOC notification
Your Global Security Operations Center (GSOC) team verifies burglary in process.
Digital escalation to 911
Your GSOC escalates to 911 via RapidSOS digital connection. Bypassing phone-based delays by delivering verified data to the local 911 center.
Informed field response
First responders arrive with critical intelligence. Reducing risk to customers/associates and ensuring help arrives where it’s needed.
Solution
Digital emergency coordination
RapidSOS gives your GSOC immediate visibility into 911 calls made on your property. By bridging the gap between local emergency centers and your security team, we provide the “ding before the ring”—delivering real-time situational awareness and a digital communication channel to 911. This allows your GSOC to verify incidents, activate SOPs, and share critical updates with 911.
How it works: Digital emergency coordination
Detection
A car fire is detected in your parking lot. A bystander dials 911, triggering an immediate data flow through RapidSOS.
Proactive GSOC alerting
Using intelligent geofencing, RapidSOS identifies the event is on your property. An alert is routed to your GSOC at the same time it reaches the 911 center.
Immediate SOP activation
Your GSOC team initiates your SOP. You can deploy onsite security teams before the phone even rings at your desk.
Digital coordination
Digitally communicate with 911 via RapidSOS. By sharing real-time updates you reduce unnecessary field response and protect your store operations.
Solution
Digital panic & IoT connection to 911
Integrate existing smart building sensors or employee safety wearables directly with 911 to transmit verified data during high-threat incidents.
From blind spots to proactive coordination
With RapidSOS, GSOCs no longer find out about emergencies minutes or hours later — they act as soon as 911 does. That means faster response, better coordination, and reduced risk across your enterprise footprint.
Act faster
Gain 911 awareness 7–9 minutes earlier than traditional social or intel feeds.
Coordinate better
Enable GSOC, onsite resources, and public safety to act in sync.
Reduce risk
Minimize operational blind spots across large campuses, remote sites, and high-traffic facilities.
Real results from corporate safety leaders
Leading enterprises are standardizing 911 visibility as part of their GSOC stack — improving time-to-awareness and incident response.
Big-box retailer
Detected incidents 7–9 minutes earlier than social monitoring.
Large logistics provider
11 signals appeared 27 minutes before the first internal alert.
Global retailer
21% of incidents received GSOC notification before store-level awareness.
Walmart success story
Jason Jackson, Walmart’s VP of Global Security – GSOC, explains his company’s mission to make Walmart the safest place to work and shop. Jason explains how Walmart’s partnership with RapidSOS helps his team detect incidents faster and improve response times.
Join our safety network
devices connected to 911 from leading tech companies
first responder users use RapidSOS
first responder agencies use RapidSOS
emergencies supported by RapidSOS
Ready to protect your retail staff, customers and assets?
Don’t let your GSOC be the last to know when a crisis occurs. Join the world’s largest safety network to unite your security stack with 911 and protect your employees, customers, and brand.