SiriusXM Connect’s mission is to create meaningful connections between people, vehicles, and the world around them. At the core of this mission is safety, which the company views not as a feature, but as the very foundation of every solution they design and every interaction they  support. By combining advanced telematics, reliable connectivity, and human-led emergency response, SiriusXM Connect is transforming the traditional crash response workflow to make it faster, smarter, and more reliable.

In an emergency, every second counts. SiriusXM Connect’s ACN+ (Automatic Crash Notification) system collects a wealth of critical data from onboard sensors—but without a direct, digital pipeline, this life-saving information could be lost or delayed. SiriusXM Connect partnered with RapidSOS to overcome the critical delays and human error inherent to verbal-only dispatch; they sought to provide public safety with a direct, digital pipeline of rich telematics data, ensuring faster, more accurate, and more reliable responses for drivers.

The primary challenge was the slow and error-prone process of verbally relaying critical crash data from a third-party advisor to a 911 dispatcher over the phone. In high-stress situations, this could lead to miscommunication of GPS coordinates or other vital details, wasting precious time. The partnership was a way to digitally transform this workflow, ensuring rapid and clear communication.

SiriusXM had access to rich telematics data from its ACN+ system (e.g., impact speed, airbag deployment, seatbelt status), but a reliable way to get this information to the right PSAP at the right time. They needed a partner to help them showcase this data to dispatchers in a clear, functional format so that first responders could make more informed decisions about the necessary resources.

For both their customers and OEM partners, reliability was a major concern. They needed a solution that would deliver critical information seamlessly, even in remote areas where verbal communication might be difficult. The partnership with a widely trusted platform like RapidSOS addressed the need for “accuracy, reliability, and accountability across every interaction,” minimizing potential liability and reputational risk.

SiriusXM had a broad network, but they needed a partner that was already trusted and adopted by PSAPs across the country to rapidly scale their solution. RapidSOS provided this established platform, allowing SiriusXM to quickly expand its life-saving capabilities to a nationwide audience.

SiriusXM and RapidSOS partnered to translate complex data from SiriusXM Connect into a clear, usable format for ECC telecommunicators. The collaboration combined SiriusXM’s data expertise with RapidSOS’s deep industry knowledge and direct access to end-user feedback.

For instance, the initial concept featured a graphical car icon to represent incident details. Through collaborative feedback sessions with the RapidSOS team and their public safety contacts, it became clear that this visual approach was inefficient for emergency use. The two companies pivoted together to a simpler, all-text format, which allows Emergency Communications Centers (ECC) to quickly extract and reference critical information. This joint effort created a highly functional and effective solution.